Mathew Barnes

Hello. I'm Mathew, a Global Creative Director based in Oakland, CA.

For three decades, I’ve worked across agency and in-house environments—building brands, running my own studio, and leading global teams. Along the way, I’ve contributed to teams at VMware, AWS, HashiCorp, and now IBM. I believe great work happens when people have clarity, trust, and the space to be curious. My goal is always to create an environment where teams feel supported, challenged, and empowered to do their best work.Outside of work, I’m an oil painter and writer who loves travel, nature, and a good Pinot.